35 results for “booking”
May 17, 2021Locked: needs Free membership
Revisiting the top social channels to drive direct bookings. Learn what's new about working with Facebook and Instagram (hint: the changes to Apple's iOS14.5 changes everything with the new App Tracking Transparency (ATT) feature and get the lates…
May 17, 2021Locked: needs Free membership
Business resources may be limited after a year of uncertainty. Consumer demand appears as strong as it has been in years. Changes in search marketing are more rapid than ever. How can operators compete effectively and unlock growth? Get the…
May 17, 2021Locked: needs Free membership
This class will take a deep dive into how to measure the ROI performance of your campaigns, how to calculate your return on ad spend and a secret weapon that all operators must look at for paid advertising success.
Aug 25, 2020Locked: needs Free membership
Tourism Solved’s chief nerd Jeff Lewis will delve into the best practices for growing direct online bookings through digital marketing, website optimization and more. Jeff and the Tourism Solved team will be on hand to take your questions and get …
Oct 11, 2022Locked: needs Free membership
… compete with the big OTAs? This workshop walks through intelligent SEO tactics to help you develop content that drives bookings. We'll discuss the most recent changes to Google's algorithm, learn proven strategies for keyword research and get the…
Mar 6, 2023Locked: needs Pro
…vel agency) debate in tours and activities goes on without end, many operators quietly build big businesses with direct bookings. Here’s how The Tour Guy built a thriving operation across 10 destinations almost entirely on direct consumer marketin…
Sep 11, 2025Locked: needs Pro
AI, SEO & Direct Bookings: What Should Operators Do Now? Thursday, 11 September 2025 Brennen Bliss, CEO of Propellic, explores how AI is reshaping search, SEO, and direct bookings. What’s changing, what operators should do now, and practical strat…
Feb 20, 2025Locked: needs Pro
Implementing AI in your marketing doesn’t have to be intimidating. In this training session, Part 1 of 2 with Kelsey Tonner from Guest Focus, you’ll learn how to use AI in a way that keeps the human touch at the forefront. Tour operators wi…
Jun 10, 2021Locked: needs Free membership
Multi-day experiences are typically complex, big-ticket purchases that have long defied online buying. But that has been changing – and it’s poised to change only more. This short talk walks you through how your customers discover, research…
May 17, 2021Locked: needs Free membership
… a panel of the three most experienced marketers in the tours, activities and attractions sector. What trends in Direct Booking marketing are they seeing? What do they think is most effective? What advice are they giving to their clients every day…
May 17, 2021Locked: needs Free membership
Conversion rate optimization (CRO) is the practice of increasing the percentage of users who perform a desired action on a website. Desired actions can include purchasing a product, clicking 'add to cart', signing up for a service, filling …
May 17, 2021Locked: needs Free membership
While earned media may seem like a complicated topic, in reality it’s quite simple. In this session, we’ll help you answer those questions to understand how you can be leveraging earned media in your own eCommerce strategies.
