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Latest from Arival

  • Article

    5 Ways to Attract the LGBTQ+ Experiences Traveler

    Jun 24, 2024

    LGBTQ+ travelers spend and do more on vacation, but they also expect a little more. Here are five essential insights from our latest report on how to attract this lucrative market

  • Article

    Online Booking & Search Surges For Activity Travelers

    Jun 7, 2024

    While travelers in general are booking more online, the activity traveler segment researches and plans differently than tours and attractions

  • Article

    What’s In Store for Summer Travel: The 2024 Experiences Outlook

    Jun 4, 2024

    The industry is optimistic for another strong summer season in the U.S. & Europe, but the outlook for operators depends on where you are and whom you serve

  • Article

    LGBTQ+ Travelers Do and Spend More on Experiences

    Jun 3, 2024

    Insights on the LGBTQ+ segment of the U.S. traveler: who they are, what they want, and how they research, book and share experiences

  • Article

    Thrill Seekers Lead Demand for Activity Travel

    May 13, 2024

    Majority of U.S. outdoor adventure & activity travelers in 2024 are motivated by the thrill of trying something new, latest Arival research finds

  • Article

    What Travelers Want in 2024: Webinar

    Apr 8, 2024

    Get insights for the summer season on U.S. and Europe traveler trends with a special webinar hosted by Arival and GetYourGuide

  • Article

    Online Booking or Bust — Mobile Ticketing Top Choice for Event Travelers

    Apr 2, 2024

    As performing arts and sporting events drive tourism, Arival research looks at traveler booking preferences and finds mobile ticketing is their top choice

  • Article

    Innovation, AI & Personalization Dominate Discussions at Arival 360 | Berlin

    Apr 1, 2024

    From featured sessions on AI & innovation to conversations with industry leaders & award-winning operators, here are the top themes from the latest Arival

  • Article

    “In My Travel Era” — Taylor Swift, Beyonce Usher in an Event Tourism Renaissance

    Mar 25, 2024

    Performance art and sporting events are driving tourism to destinations like never before. Recent Arival research sheds light on who is traveling, what they are seeing, and how they are booking

  • Article

    The Rapid Rise of the Private Tour Taker

    Mar 11, 2024

    Private tours may carry an air of exclusivity, but the latest Arival research shows they are anything but — nearly half of U.S. tour takers took a private tour in 2023. We delve into who these travelers are, what they want, and why they boo…

  • Article

    Google Surges Past Tripadvisor as Travelers’ Top Spot for Posting Reviews

    Feb 26, 2024Locked: needs Pro

    More than half of all tour, activity and attraction travelers post on social media and write online reviews about their experiences. Here’s a deep dive into who is posting, where they’re posting, how it’s changed since 2019, and why it matt…

  • Article

    Mastering Video Content in Travel

    Feb 13, 2024

    Love and London Founder Jessica Dante shares top tips and insights on video content for tour, activity and attraction companies, in a preview of her featured Arival 360 | Berlin session

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