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Latest from Arival

  • Article

    What’s In Store for Summer Travel: The 2024 Experiences Outlook

    Jun 4, 2024

    The industry is optimistic for another strong summer season in the U.S. & Europe, but the outlook for operators depends on where you are and whom you serve

  • Article

    LGBTQ+ Travelers Do and Spend More on Experiences

    Jun 3, 2024

    Insights on the LGBTQ+ segment of the U.S. traveler: who they are, what they want, and how they research, book and share experiences

  • Article

    Thrill Seekers Lead Demand for Activity Travel

    May 13, 2024

    Majority of U.S. outdoor adventure & activity travelers in 2024 are motivated by the thrill of trying something new, latest Arival research finds

  • Article

    What Travelers Want in 2024: Webinar

    Apr 8, 2024

    Get insights for the summer season on U.S. and Europe traveler trends with a special webinar hosted by Arival and GetYourGuide

  • Article

    Online Booking or Bust — Mobile Ticketing Top Choice for Event Travelers

    Apr 2, 2024

    As performing arts and sporting events drive tourism, Arival research looks at traveler booking preferences and finds mobile ticketing is their top choice

  • Article

    Innovation, AI & Personalization Dominate Discussions at Arival 360 | Berlin

    Apr 1, 2024

    From featured sessions on AI & innovation to conversations with industry leaders & award-winning operators, here are the top themes from the latest Arival

  • Article

    “In My Travel Era” — Taylor Swift, Beyonce Usher in an Event Tourism Renaissance

    Mar 25, 2024

    Performance art and sporting events are driving tourism to destinations like never before. Recent Arival research sheds light on who is traveling, what they are seeing, and how they are booking

  • Article

    The Rapid Rise of the Private Tour Taker

    Mar 11, 2024

    Private tours may carry an air of exclusivity, but the latest Arival research shows they are anything but — nearly half of U.S. tour takers took a private tour in 2023. We delve into who these travelers are, what they want, and why they boo…

  • Article

    Mastering Video Content in Travel

    Feb 13, 2024

    Love and London Founder Jessica Dante shares top tips and insights on video content for tour, activity and attraction companies, in a preview of her featured Arival 360 | Berlin session

  • Article

    Gen-Z Need More than Sightseeing: How Younger Travelers Are Changing the Tours Industry

    Jan 29, 2024

    Arival’s latest research on the U.S. Tour Taker reveals Gen-Z and Millennial travelers are looking for more than just sightseeing: they want to feel, taste, touch and immerse themselves in your experiences

  • Article

    Lights, Camera, Vacation: Exploring the Rise of Immersive Film Experiences

    Jan 26, 2024

    How innovative tour operators are transforming stories from the screen into immersive experiences, and how other operators can take advantage of this growing trend

  • Article

    Day Tours on the Rise Among U.S. Travelers

    Jan 19, 2024

    Get inside the mind of the modern U.S. tour taker with Arival’s latest deep dive into who these travelers are, how they tour, what they want, how they choose, plan and book, and much more

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