Oct 1, 2025Locked: needs Free membership
AI is coming… for everything. Google’s AI Overviews – already changing how travelers search, discover, and choose what to do – are just the beginning. As generative AI rewrites the rules of digital discovery, the impact on SEO, content, and…
Sep 11, 2025Locked: needs Pro
AI, SEO & Direct Bookings: What Should Operators Do Now? Thursday, 11 September 2025 Brennen Bliss, CEO of Propellic, explores how AI is reshaping search, SEO, and direct bookings. What’s changing, what operators should do now, and practica…
Jul 24, 2025Locked: needs Pro
How do you “benchmark” your business with industry data? How should you be adapting your products for consumer trends? And what can your review data tell you about how you could elevate your experiences? In this session, Anna Cashman, Head …
May 22, 2025Locked: needs Pro
Implementing AI in your marketing doesn’t have to be intimidating. In Part 2 of the Marketing With AI training session with Kelsey Tonner from Guest Focus, you’ll walk away with a list of content ideas and a framework to keep your marketing…
Apr 17, 2025Locked: needs Pro
AI hasn't made SEO obsolete, but it is changing how to optimize your online content to get found by potential customers in search. In this session, Brennen Bliss, Founder and CEO of Propellic, shares some of the latest insights on search en…
Feb 20, 2025Locked: needs Pro
Implementing AI in your marketing doesn’t have to be intimidating. In this training session, Part 1 of 2 with Kelsey Tonner from Guest Focus, you’ll learn how to use AI in a way that keeps the human touch at the forefront. Tour operators wi…
Feb 6, 2025Locked: needs Pro
Content To Conversion: Leveraging Creators For Growth THURSDAY, 6 FEBRUARY Social media content - especially video - is increasingly important for marketing tours, activities and attractions. But most operators don't have the time to become…
Jan 23, 2025Locked: needs Free membership
Marketing is the key to getting more direct bookings, but how should you be spending your marketing time, energy and budget? Is Google Ads the way, or is TikTok the ticket? What else is on the horizon? In this session we'll get an overview …
May 2, 2024Locked: needs Pro
A JOB WELL DONE – GET STARTED SELLING CORPORATE TOURS Did you know that corporate tours are a thing? Did you also know that it is a highly lucrative market? Join us as we dive deep into how to create, market, and sell attractive and appeali…
Mar 3, 2024Locked: needs Free membership
Generative AI is poised to change how all of us interact with technology: computers transform from tools to actors, and the hottest new programming language may be the very human languages we speak. Here to walk us through what this means f…
Mar 3, 2024Locked: needs Free membership
TikTok, Instagram and short-form vertical video have become pivotal to reach and inspire the rising generation of experience seekers. But how can you break through the travel content clutter and deliver consistent video content that matters…
Mar 3, 2024Locked: needs Free membership
We’ll sit down for an extended one-on-one interview and town hall with the CEO of one of the largest travel experiences companies in Europe. We’ll discuss the outlook for 2024, what travelers are looking for, the role of AI in our industry,…
