2025 Washington, DC
Agenda
Tuesday, September 30 2025 | 09:00 AM CET
Welcome to the AI Forum for Destination Experiences!
The right tools can transform your business; the wrong ones can hold you back. In this interactive town hall, we’ll unpack the biggest tech challenges for multi-day operators today, from…
Tuesday, September 30 2025 | 09:00 AM CET
AI Skills Live: The Ultimate GenAI Throwdown
In this fast, fun, and genuinely useful session, we pit two teams of AI pros against each other to build, create, and problem-solve.. The twist? The audience calls the shots.…
Tuesday, September 30 2025 | 09:00 AM CET
Ten Tools in Ten Minutes
We all have our go-to AI tools — but what else is out there to supercharge your work? In just 10 minutes, we’ll speed-run through 10 must-know tools highlighting productivity…
Tuesday, September 30 2025 | 09:00 AM CET
Disrupted: Who Wins AI’s Distribution Wars? – The Great Debate
As AI reshapes how travelers search, choose, and book, the distribution landscape is getting a major shakeup. Will AI agents and smarter tools tip the scales toward direct bookings? Or…
Tuesday, September 30 2025 | 09:00 AM CET
AI, Ethics, Copyright & the Red Lines: Rules We Can’t Ignore
What happens when the tools we use to enhance guest experiences start making decisions we can’t fully explain? In this short, sharp session, we’ll step back and look at the…
Tuesday, September 30 2025 | 09:00 AM CET
Plug In. Power Up. Let’s Go!
We’re not easing in — we’re diving deep from minute one. This opening session sets the tone for the AI Forum: what’s coming, why it matters, and where the biggest…
Tuesday, September 30 2025 | 11:00 AM CET
AI-First Discovery: How Smart Travel Companies Win When No One Clicks
By 2025, 65% of travel queries trigger AI Overviews, and the mechanics of visibility have changed forever. In this session, we go beyond the headlines to unpack the technical details…
Tuesday, September 30 2025 | 11:00 AM CET
Beyond the Chatbot: Building Real Agents Tour Operators Can Use Today
“Agent” means one thing to academics, another to developers, and something else to the people selling you these products. In this fast, practical session we sort the chaos into a…
Tuesday, September 30 2025 | 16:40 PM CET
From Wildfires to World-Class Destinations: How AI Teammates Are Redefining Communication and Experience
When wildfires swept through California, communication systems failed. Phone lines were overwhelmed, information was scattered, and people could not get the answers they needed. Out of that experience came a…
Tuesday, September 30 2025 | 16:40 PM CET
Becoming an AI-First Company: Not Just a Tool, a Transformation
It’s easy to bolt on a few AI tools. It’s much harder to build a company where AI drives thinking, culture, and decision-making. Whether it’s a bottom-up revolution or top-down…
Tuesday, September 30 2025 | 16:40 PM CET
From Insights to Action: Your AI Forum Wrap-Up — And What Do We Do Now?
After a full day of exploring how AI is transforming tours, activities, and attractions, it’s time to connect the insights to what’s next. In this rapid-fire wrap-up, each expert shares…
Wednesday, October 1 2025 | 09:00 AM CET
This Is the Moment: Navigating Uncertainty, Shaping the Future of Travel Experiences
From economic headwinds and geopolitical shocks to disruptive technology and accelerating competition, the travel experiences sector is facing a period of profound volatility. Join Arival CEO Douglas Quinby for his…
Wednesday, October 1 2025 | 09:00 AM CET
Beyond Experiences: Competing in the Transformation Economy
First came commodities, then goods, then services — and now experiences. But as travelers seek more purpose and personal meaning, the next competitive frontier is emerging: the Transformation Economy. In…
Wednesday, October 1 2025 | 09:00 AM CET
OTA Unfiltered: A Candid Conversation with GetYourGuide’s Tao Tao
In this candid, one-on-one conversation, Arival CEO Douglas Quinby sits down with Tao Tao, Co-Founder and COO of GetYourGuide, for a wide-ranging discussion on the future of experiences, the evolving…
Wednesday, October 1 2025 | 10:45 AM CET
Distribution for Multi-Day: What’s Working. What’s Not. What’s Next
The distribution game for multi-day tours requires a different strategy than day tours. Learn how you can succeed in this fast growing category! From OTAs and travel advisors to direct…
Wednesday, October 1 2025 | 10:45 AM CET
Multi-Day Tour Tech Town Hall: Tech Challenges for Multi-Day – What to Use & What to Skip
The right tools can transform your business; the wrong ones can hold you back. In this interactive town hall, we’ll unpack the biggest tech challenges for multi-day operators today, from…
Wednesday, October 1 2025 | 12:00 PM CET
When AI Eats Search: The Future of Getting Found
AI is coming… for everything. Google’s AI Overviews – already changing how travelers search, discover, and choose what to do – are just the beginning. As generative AI rewrites the…
Wednesday, October 1 2025 | 12:00 PM CET
The Tour Operator’s Superpower: Storytelling in an Age of Disruption
In an era of cultural tension and growing polarization, the stories we choose to tell — and how we tell them — matter more than ever. For tour and experience…
Wednesday, October 1 2025 | 12:00 PM CET
AI and the New Traveler: From ‘What to Do’ to ‘Who to Be’
Today’s traveler is shaped by the internet. They chase top-ten lists, snap the perfect selfie, and follow whatever pops up under “near me.” But tomorrow’s traveler will be shaped by AI —…
Thursday, October 2 2025 | 09:00 AM CET
Inside Airbnb Experiences: Ask Me Anything with Doug Weiss
Airbnb is back in a big way when it comes to Experiences — and they have big plans. With a renewed focus on the Best Part of Travel, the company…
Thursday, October 2 2025 | 09:00 AM CET
Phare and Away: How This Cambodian Circus is Wowing Travelers & Transforming Lives
What began as a small community school founded by returning Cambodian refugees has become one of Southeast Asia’s most unique and inspiring visitor experiences. Phare, the Cambodian Circus blends theater,…
Thursday, October 2 2025 | 09:00 AM CET
Selling, Operating, Adapting: An Operator Town Hall for 2025
From inflation and labor costs to shifting traveler behavior and tech disruption, 2025 is shaping up to be a year of tough decisions and tighter margins. In this open-format town…
